Business · Technology Trinity of Marketing Measurement - Holistic Marketing Measurement (HMM) by János Moldvay
Business · Technology Marketing in 2022: Smart Technologies between Personalization & Privacy by Janine Wispeler
Product · Technology Unified Marketing Measurement: Why UMM is the Next Generation of Marketing Attribution by Sarah O'Mahoney
Business · Technology How to Model and Analyze the Impact of the Coronavirus on Individual Businesses by János Moldvay
Product · Technology Cross-Channel TV Attribution – How to Integrate TV Ads into User Journey Modeling by János Moldvay
Business · Technology Optimizing Multi-Channel and Cross-Channel Marketing with Attribution Modeling by János Moldvay