Everything you ever wanted to know about marketing attribution, and so much more.
Understanding marketing attribution models – it’s easier than you think!
-In a previous post, we explored the meaning of marketing attribution with a short story to illustrate our definition. At…
UTM Links from A to Z – A Complete Guide to UTM Link Management
-What are UTM links? First, let’s have a look at the definition of the acronym. UTM stands for “Urchin tracking…
The Effortless On-Page SEO Checklist for Quick Wins – 2017 Edition
-Okay, you’re just about to post a blog article or create a new page for your website and of course,…
AdTriba wins Rising Star and Great User Experience Awards from FinancesOnline
-FinancesOnline, the popular review platform for software and B2B services, recently published a detailed review of AdTriba in which they…
What does attribution mean? A simple definition and a clear example
-Marketing attribution is a complex science, full of weird terms and big data and whatnot. It is a scary world…